Watching the watchers: TiVo tracks ad viewing

Supreme Court ignores EchoStar appeal against TiVo suit
The Supreme Court is refusing to hear EchoStar's appeal against a patent infringement suit brought against it by TiVo.

Ad exec: Microsoft as 'victim' doesn't work
Ad agency CEO Kathy Sharpe said Microsoft should have tried a different tactic in trying to rebut Apple.

Ad agencies team up on social-media standards group
Organized by the CEO of niche social network Gather, a group of ad agency types have joined up to come up with metrics and ground rules for what's known as "engagement advertising."

Dish/EchoStar sues TiVo over DVR patent
This blog was updated at 1:20 p.m. PT with a statement from TiVo. A month after an appeals court confirmed that Dish Network's DVR software had indeed violated a TiVo patent, Dish is...

TiVo to offer Disney movies for download
TiVo is gearing up to dish out Disney movie rentals, as the digital video recorder company expands its line up of movie offerings from major studios. Under an agreement with Disney-ABC...