Processed food giant Kraft on Monday launched a $16.4 billion hostile bid for Britain's Cadbury, less than a September offer that was rejected by the U.K. candymaker.
Kraft is going after Cadbury in the hopes of adding new markets and boosting stagnant sales.
candymakerKraft Launches Hostile Bid For U.K.'s CadburyNPR Programs: Morning Edition Mon, 11/09/2009 - 7:57am
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