MySpace and MTV have teamed with Auditude, an online advertising technology startup, to insert ads in pirated content.
The goal: Allow content owners to profit from clips uploaded and distributed without permission. While the deal (statement) has raised quite a ruckus on Techmeme and most of the reaction is extremely positive.
advertising technologyMySpace, MTV cast lot with Auditude: Who will follow?ZDNET - Between the Lines Mon, 11/03/2008 - 5:27am
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AOL launches two new sites in ad-friendly nichesCNET Tech blog Thu, 09/25/2008 - 2:09pm
Lemondrop and PopEater, two "lifestyle" blogs, have joined AOL's network of niche sites that use its Platform-A advertising technology. Report: Three more top execs leaving YahooCNET Tech blog Thu, 06/19/2008 - 1:51pm
Qi Lu (Credit: Yahoo) The executive parade from Yahoo could well be getting a lot longer. Tags:
Yahoo, Google strike ad dealCNN Money Thu, 06/12/2008 - 7:23pm
Yahoo announces it will use Google's search advertising technology hours after ending talks with Microsoft. AT&T to buy pay-per-call firm IngenioCNET Tech blog Mon, 11/19/2007 - 12:37pm
AT&T is adding to its stable of online advertising properties, in a move to further diversify its ad business from phone books. The phone giant said Monday that it will acquire privately held Ingenio, a provider of pay-per-call advertising technology, for an undisclosed sum. Tags:
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